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Heinz’s recyclable paperboard sleeve will replace shrink-wrapped multipacks of Heinz beanz, Heinz soups and Heinz pasta varieties on supermarket shelves.
September 10, 2021
By: DAVID SAVASTANO
Editor, Ink World Magazine
Heinz has announced that it is continuing its mission to remove plastic from supermarket shelves with the UK roll-out of the Heinz Eco-Friendly Sleeve Multipack, a new, convenient, skinny paperboard sleeve for all its multipack canned products. Made with WestRock’s PEFC-certified CarrierKote paperboard, the Heinz Eco-Friendly Sleeve is recyclable and comes from sustainably managed forests. The innovative wrap design uses no glue and 50% less material than a fully enclosed wraparound box and 10 ...
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